According to a post by Sewing machine World Online on its Facebook page, it is in need of a staff.

From the screenshot.

Staff required!
We are looking for an honest, reliable and personable individual for our King’s Lynn showroom. 3 days per week including Saturdays and extra days as required for holiday cover.
The job involves serving customers in person and over the phone, demonstrating and selling our large range of sewing machines as well as processing online orders, also general shop duties.
Some lifting of sewing machines required up to a maximum of 20kg.
Would suit a cheerful friendly individual who can demonstrate excellent customer care skills and who can fit in with our current team.
Full product training will be given although the applicant must have some previous knowledge of sewing machines and be computer literate.
Competitive rate of pay and staff discount scheme.
Please apply to our email address sewingmachineworld@btconnect.com with details of your relevant experience and a brief resume.
Please do not post on here to apply, email applications only.